Day 74 of 99 Days to FASDay: 5 Wishes of Red Shoes Rock


Day 74 of 99 Days to FASDay shares the 5 wishes of the Red Shoes Rock Real Families campaign.

So, what exactly is Red Shoes Rock?

From the Red Shoes Rock Team:

R.J. Formanek began the movement to bring visibility to the invisible lifetime (yet preventable) disability of fetal alcohol spectrum disorder in 2013.


In 2014 Better Endings New Beginnings (Jodee Kulp) and LiveAbilities Good Fruit Camp Productions (Sam Guerrido) joined RJ to help build awareness leading up to International FASDay on September 9 – we gave it a go for 30 days having fun, gaining almost 1,000 followers.


We continued in 2015 for 60 days.

Last year we joined forces with the Tiny Titan Team and Ann Yurcek, Sasha with Savanna Pietrantonio and Mark and Johan Wiklander of RealMindz plus loads of friends from over 40 countries. Over a 90 day campaign we reached 150,000 views of the 90 Real People. Real Lives campaign.


Our Red Shoes Rock Mission

Have fun building awareness leading up to FASDay celebrated on 9.9 and founded by Bonnie Buxton, Brian Philcox and Teresa Kellerman in 1999.

Who Can Participate?

Anybody! This is an international campaign. You can join the Red Shoes Rock movement by wearing red shoes, talking about FASD or posting a picture to social media, using hashtags #RedShoesRock, #RealFamilies, #FASD, #FASDay, and #TogetherUnstoppable. You can also join the Red Shoes Rock Facebook page which has stories and artwork. For more ideas check out Participate. If you want to join the movement in a bigger way there is still time to have yourself or family featured.

IMG_0189Feature Your Family at Real Families Real Lives

The 37 families and individuals who have joined our Red Shoes Rock virtual relay have courage. Fetal Alcohol Spectrum Disorders are often hidden and families and individuals are misunderstood by their communities and the professionals who become part of their lives.

We are looking for more families wanting to run the virtual race as a team. Family includes – pets, friends, supporters – whomever you consider your family.

Send an email (with the information outlined below) to with the subject 2017 Red Shoes and we will get you into the race.  Check out Real Families.Real Mindz website to view the 37 individuals/couples/families profiles so far or contact Jodee if you need some help.

Information required:

  1. Individual or Group Picture: Remember families can include friends – pets – neighbors – community. If you are not able to show faces, show your red shoes or something that’s important to you or your family. Be creative!
  2. About Our family:  Include diagnosis; 1 must be FASD, but do not need to identify who – just give a list of what you share and support). Then if you want to introduce people, list first name and favorite thing to do. For example, mom Jodee loves to garden, Tommy loves Legos, Dad, Jake loves fishing, Rover loves bones.
  3. Family Strengths:  1-2 sentences.
  4. Family Challenge: 1-2 sentences.
  5. Family Wish: this is yours to have fun with.
  6. Advice for Others From our Family: share your wisdom.

And if you are wondering why Red Shoes? From the Red Shoes Rock Facebook Page:

Because Red Shoes are noticeable. Red Shoes are fun. Red Shoes open up the conversation to tell our story or share insight that is needed at the moment.

And so I wear my Red Shoes when I am going into difficult places, and I can just say, “You see my RED SHOES? Well, those shoes remind me of the needs of FASD, that’s prenatal exposure to alcohol. They remind me that right now the PERSON I LOVE needs support and space and time to regroup. It reminds me right now that I WILL PROTECT that person.”

So, what are you doing September 9? Will you join us?




3 thoughts on “Day 74 of 99 Days to FASDay: 5 Wishes of Red Shoes Rock

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